A story of transformation from an under-utilized retail space to a new standard in Class-A office amenity, the ground floor of Aspect is now a fully integrated experience that elevates how tenants arrive, gather, recharge, and connect. Our Interior Design and Brand teams worked in tandem to deliver hospitality-inspired interiors across the lobby, amenity lounge, conference center, fitness center, and bike storage areas—supported by cohesive signage, environmental graphics, wayfinding, and interactive digital elements. The result is a branded environment that feels immersive, intuitive, and unmistakably modern. At the center of the lounge and bar, an interactive art installation by German artist Patrik Huebner uses generative algorithms to respond to sound and motion, capturing the energy of the space as it happens. Throughout the common areas, a unified palette of gold-highlighted materials and graphic elements sparkles like firing synapses, reflecting the creative, forward-looking spirit the project was built to support. The fitness center was fully rethought as well: once a small, windowless room with 8-foot ceilings, it has been doubled in size and opened up with a higher ceiling and elevated finishes. It now includes a yoga room, free weights, stretching and equipment zones, and new locker rooms designed with spa-like comfort in mind. Today, Aspect is Portland’s largest tenant amenity space. Sumptuous, flexible, and designed to meet the expectations of a growing (and growing-up) tech market, it's more than a renovation. It’s a complete shift in how an office tower can serve its people.