HOSPITALITY / Hotels and Resorts

Essence of place.

Hospitality design begins with a deep understanding of place, what makes a site relevant and special. From urban boutique hotels to remote time-share resorts, the marriage of place to hospitality brand elevates the guest experience from the moment of arrival. From the first feasibility studies through programming, design, and construction, our collaborative process helps to guide a team comprised of a complex group of experts and stakeholders. Side-by-side collaborations across the board—with hoteliers, interior designers, developers, operators, brand stakeholders, community leaders, neighborhood associations—lead to crafted hotel designs that, at their core, celebrate place.

Established hospitality brand, Marriott, was seeking to tap a younger generation of guests with their new hotel, Moxy. Following their successful launch in Europe, we partnered with the bold developer to bring Moxy to Seattle’s booming South Lake Union neighborhood. Our team worked to define a local translation of the brand’s look and feel, setting the standard for future U.S. locations. Moxy South Lake Union integrates Moxy’s fresh approach with authentic, Seattle spirit, along the way, integrating technology, self-service design, and bold style.